What – A magical evening to celebrate 25 years of Egyptian Magic All-Purpose Skin Cream. Guests including press, bloggers and friends of the brand were able to listen to Global Marketing & PR Manager Delphine Salvan and Janice Smith, Global Travel Retailer on behalf of On The Mark Consultancy share the unique journey that has made Egyptian Magic one of the world’s most popular multi-purpose balms, and watch top Makeup Artist Kenneth Soh give his expert tips, techniques and demonstrate the multi uses of Egyptian Magic.
Where – The beautiful Vanessa Bell Room at the Charlotte Street Hotel, where our favourite florist Flor Unikon created a magical garden filled with the six natural ingredients that make up Egyptian Magic – making the perfect back drop for such a fun launch.
What we ate – A selection of canapes circled the venue along with delicious red, white and blue Egyptian Magic themed sparkly cupcakes (yum!).
What we drank – A choice of drinks at the bar; on one of the hottest days of the year it was the chilled juices and ice water that were the favourites by far.
Happiness is – Celebrating 25 years of such an iconic product with incredibly special guests, and seeing the beautiful model Melanie leave with a vibrant glowing complexion after Kenneth worked his ‘Magic’.